Have you ever wondered how outsourcing fulfillment services could benefit your business? Fulfillment in a supply chain means maximizing the potential of businesses. But how can implementing outsourced fulfillment services really improve the bottom line for your business?
Making the sale is a huge achievement, but it is only the beginning of what goes into order fulfillment. The next step is to guarantee that your items reach your clients as soon as possible and in perfect condition. Customers nowadays want fast, inexpensive delivery services, as well as quick and straightforward returns.
Fulfillment is how businesses deliver the goods they have promised to their clients. Businesses may choose to handle this process by themselves when they are first starting out, but may find it increasingly challenging to meet customer expectations as their operations grow. When that’s the case, you may be considering turning to a Business Process Outsourcing (BPO) fulfillment partner to help you process your orders.
Finding the perfect fulfillment partner is a difficult task that requires careful consideration.
Having a ton of bestsellers and quickly selling out of them is a good thing, but not if you can’t restock them in time! When you have highly sought-after items that sell out fast, you may not be able to satisfy the demand that keeps coming in. Now, you are faced with the challenge of not wanting to halt sales and upset clients, but with your bestselling items out of stock in your warehouse, what are you supposed to do?
Business to business (B2B) and business to consumer (B2C) order fulfillment requires distinct approaches and operations. Every order, whether for a business or consumer, must be geared towards building brand loyalty.
When choosing a 3PL to meet your business’s needs, there are some key differences between B2B and B2C order fulfillment that you should be aware of. Read on to find out more about what they are!
Understanding Order Fulfillment for the B2B Market
B2B order fulfillment involves merchandise being shipped directly to businesses and retailers.
What is involved in order fulfillment, and why is it so important? On the surface, order fulfillment may appear to be a simple process: after receiving an order, you pick and pack the item before dispatching it to your customer. While this may seem straightforward, anyone who works in supply chain management will know that several moving parts are required to ensure these steps go off without a hitch.
In this article, we will examine in greater detail what goes into the order fulfillment process.
Step 1: Receiving an Order for Fulfillment
This may happen in a variety of ways, depending on how your firm functions.
Whether you are in charge of a large corporation or a small business, you have everything to gain from optimizing your shipping process. The way you deliver your products will have a major impact on the overall customer experience. Issues like delayed shipping, improper packaging, or even damaged products are surefire ways to damage your reputation and irk your customers.
Annoyed because delivery to your customer didn’t go as planned? Yah… we get it! No one likes a delivery exception.
When customers place an order, they understandably expect to receive it on or before the designated delivery date.
Here's a conversation that, albeit overly simplistic, suggests the importance of using a 3PL service. “Hey boss, its Al… I’m here at the warehouse, and a potential customer asked me this morning, ‘Is it even worth it to hire a 3PL to fulfill my orders?’ And I said, ‘Uhhhhhhh… YAH!’” “Great job, Al. Did you tell him why?” Here’s what Al could have – and should have - conveyed.